DESCRIPTION OF THE PROJECT

6 SCHOOLS FROM 6 COUNTRIES

– create a 15 competence point hybrid course Sustainable marketing and business ambassadors and test it 4 times during the project. This includes a new pedagogical model to learn sustainable marketing and business and international skills in real business life. The course will be open for all after the project.

– help local green SME companies in their efforts to improve their sustainable business and get more satisfied customers

120 STUDENTS FROM 6 COUNTRIES

– study and learn 15 cp hybrid course Sustainable marketing and business ambassadors in a real business life by coaching green SME companies in different countries (course will cover individually customized part of VET degree of each student).

This course includes:

– learn sustainable marketing and business skills from sustainable business and university of applied science experts

– create for a real green SME company a Sustainable Marketing Package, incl. tailored sustainability messages and ready to-use marketing materials.

– learn international skills by working in international groups and companies

– study in 3 learning environments (school, company, eKampus)

– work as Sustainable marketing and business ambassadors in their schools and area.

20 SMALL AND MEDIUM SIZED COMPANIES WITH SUSTAINABLE VALUES FROM 4 COUNTRIES

– get a Sustainable Marketing Package, including tailored sustainability messages and ready-to-use marketing materials created by international students

– get help in improving their business and reaching new markets

– learn storytelling and social media marketing skills and international skills

12 TEACHERS FROM 6 COUNTRIES

– learn pedagogical skills by learning and implementing a new pedagogical model mixing eLearning and helping companies.

– learn international skills by working and sharing ideas with an international group

– learn sustainable marketing and business skills from business and university of applied science experts

– learn how up to date storytelling, sustainable marketing and business, and social media marketing work out in different countries

2 BUSINESS AND 1 UNIVERSITY OF APPLIED SCIENCE EXPERT

– learn international sustainable marketing and business skills and international skills in general

– learn how storytelling, sustainable marketing and business, and social media marketing work out in different countries.